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DENVER — A 17-year-old from Longmont makes over six figures a year teaching the online world how to do their makeup.

“Beauty videos, I think, are timeless,” Jake Warden said. “Everyone wants to know how to do a smoky eye when they go out with their friends.”

By everyone, he means his followers on social media: more than 1.2 million subscribers on YouTube and 2.1 million on Instagram.

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