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Ivana Trump promotes Italian weight-loss diet system

By: DEEPTI HAJELA, Associated Press
June 13, 2018 Updated: June 13, 2018 at 6:54 pm
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photo - FILE - In this Monday, Oct. 23, 2017, file photo, socialite Ivana Trump attends the Angel Ball, hosted by Gabrielle's Angel Foundation for Cancer Research, at Cipriani Wall Street in New York. Trump, the former wife of President Donald Trump who once appeared with him in a commercial for Pizza Hut, wants America to lose some weight. On Wednesday, June 13, 2018, the businesswoman launched a promotional campaign for an Italian weight-loss diet system that offers packaged meals of specially made pastas, soups and drinks. (Photo by Evan Agostini/Invision/AP, File)
FILE - In this Monday, Oct. 23, 2017, file photo, socialite Ivana Trump attends the Angel Ball, hosted by Gabrielle's Angel Foundation for Cancer Research, at Cipriani Wall Street in New York. Trump, the former wife of President Donald Trump who once appeared with him in a commercial for Pizza Hut, wants America to lose some weight. On Wednesday, June 13, 2018, the businesswoman launched a promotional campaign for an Italian weight-loss diet system that offers packaged meals of specially made pastas, soups and drinks. (Photo by Evan Agostini/Invision/AP, File) 

NEW YORK (AP) — Ivana Trump, the former wife of President Donald Trump who once appeared with him in a commercial for Pizza Hut, wants America to lose some weight.

The businesswoman on Wednesday launched a promotional campaign for an Italian weight-loss diet system that offers packaged meals of specially made pastas, soups and drinks. "Health is the most important thing we have, let's keep it that way," Trump said.

Trump held a press conference at The Plaza hotel, at one time owned by her former husband, to announce "The Italiano Diet" along with its creator, Italian nutritionist Gianluca Mech.

Mech's program offers foods that it says have been made with plants that can have a range of impacts on the body, from controlling hunger to helping with water retention. The program also includes tonics and drinks.

The 45-day luxury kit for women sells for $749 on the diet system's website.

Trump was asked if she had discussed the food plan with her ex-husband or the current first lady, but she declined to touch on any subjects connected to politics.

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