The state's new health insurance exchange averaged slightly more than 700 enrollments per day in the weeks leading up to its latest deadline.

Connect for Health Colorado tallied 10,624 new enrollments from Jan. 1 through Wednesday, bringing the total number of Coloradans enrolled in exchange-based plans to 63,407, according to statistics released Friday.

Shoppers had until midnight Wednesday to enroll in plans if they wanted coverage to begin on Feb. 1. Coloradans now have until Feb. 15 to enroll in policies that take effect March 1.

People who want coverage beginning later in the year can sign up through March 31. Most people who go without health care coverage after that date - either in the form of health insurance or government benefits - will be fined $95 or 1 percent of their income, whichever is greater.

The enrollment total continued to sit between exchange officials' worst- and mid-range enrollment projections.

Connect for Health Colorado set 136,300 enrollments as its goal to reach by the end of 2014. To hit that mark, officials envisioned enrolling 93,597 people by Jan. 31.

Their worst-case scenario was 51,504 enrollments through the end of January, and their best-case projection called for 143,106 by that date.

Individuals who make less than 138-percent of the federal poverty level, which is about $15,900 a year, are eligible for expanded Medicaid benefits - a program that continued to see rising enrollments.

Through Wednesday, 101,730 people had signed up for expanded Medicaid coverage. The Colorado Department of Health Care Policy and Financing estimates that about 160,000 people are eligible for those newly-expanded benefits.